TKO Strikes Multiyear Deal With Meta for Fan Engagement
Mark Zuckerberg and Dana White are getting closer together. UFC has inked a multiyear deal with Meta Platforms to use the Facebook parent’s apps and tech to deepen…
TKO
Silver Lake Bets $1B Judge Won’t See Endeavor Value From UFC, WWE
Why would anyone pay a 30% premium for a stock destined to be cashed out at the lower price? It’s a question that could have a billion-dollar answer for Silver Lake…
Dana White Derided Boxing for Years. Now He Is Ready to Sell It.
NEW YORK — UFC chief executive officer Dana White spent hours Wednesday afternoon extolling the business potential of modern boxing—the very sport he has repeatedly…
Dana White Says FBI Director Wants UFC to Train Agents
Current FBI director Kash Patel brought up the topic of the UFC training FBI agents over a meal with UFC president and CEO Dana White ahead of Patel suggesting to field…
UFC Unaware of Talks Between Dana White, FBI Head Patel
One day after new FBI director Kash Patel reportedly told colleagues he’d like the agency to work with the UFC to train agents, a representative for the MMA company said…
TKO Slams Wall Street Expectations as UFC, WWE Set Arena Records
TKO Group Holdings bested Wall Street analyst expectations for the fourth quarter and full-year 2024, reporting revenue and income figures that showed strong growth in…
Endeavor Document Sees 70% Sales Growth by 2028, TKO to $3.8B
For its short life as a publicly traded company, Endeavor Group Holdings management has consistently felt Wall Street has underappreciated the business’ growth…
TKO Invests In NFL, RedBird Venture as It Inks Sunday Ticket Deal
TKO Group Holdings, the parent company of UFC and the WWE, which is controlled by Endeavor, has made a strategic investment in EverPass Media as the media platform gains…
UFC, Saudi Arabia Agree to Title Sponsorship of UFC 306 at Sphere
UFC has sold its first-ever event title sponsorship to an offshoot of the Saudi Arabian government, the latest example of Middle Eastern investment into combat…
TKO Group Combines UFC and WWE Live Events
UFC and WWE parent company TKO Group Holdings will be combining the live events groups of both businesses into one called the TKO Live Events Strategy Team. Thursday’s…
TKO Sales Rise on UFC, WWE Events, Gets $25M NBC ‘Raw’ Deal
Combined UFC and WWE revenue rose more than 4% in the first quarter to $629.7 million, as parent company TKO Group Holdings said strength in both divisions’ live events…
Silver Lake Taking Endeavor Private With Mubadala, Dell Investment
Private equity giant Silver Lake is buying the minority of Endeavor Group it doesn’t own and taking the TKO and WME parent private at $27.50 a share, a 9% premium to…
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